What better way to celebrate the Richmond riverfront than at the nation’s largest outdoor sports and music festival?! Dominion Energy Riverrock, organized by Sports Backers and Venture Richmond Events LLC, puts the James River and downtown Richmond on display. From music to fun runs, bikes to beer, SUPs to pups, and climbing to kayaks, it’s uniquely RVA! Rock the day and night away, watch professional athletes thrill the crowd, and maybe even get a little dirty yourself. This isn’t your typical festival, but we’re not your typical town!

Event Dates:

Friday, May 16, 5pm – 8pm

Saturday, May 17, 10am – 7pm

Sunday, May 18, 10am – 5pm

Location:

Brown’s Island, Kanawha Plaza, 7th Street

Richmond, VA 23219

Event Highlights:

Participatory Events – Mountain Biking, Trail Running, Stand Up Paddleboarding, Kayaking, Dog Jumping, Yoga
Elite Events – Climbing and Slackline

Adventure Zones – Spectators can try a kayak, stand up paddleboard, rock climbing, slacklining, skimboarding, or learn the trails on a guided hike

Photography & Video Contest

Free concerts all day long

Vendor Opportunities:

Promotional Space at the Festival

Insert into the Virtual Event Bag

- Sent to all registrants of the participatory events: approximately 2,000 people

*Food Vendors*
Food vendors are managed by our event partner, Venture Richmond. If you are interested in being a food vendor, please call 804-788-6466 or email Mavis Wynn at MWynn@venturerichmond.com - you do not need to submit this application.

Pricing:

Prime Location (Brown's Island)

-Exhibitor Space (10'x10'): $1,400* w/ Tent $1,750**

-Exhibitor Space (10'x20'): $2,400* w/ Tent $2,900**

General Location

-Exhibitor Space (10'x10'): $1,000* w/ Tent $1,350**

-Exhibitor Space (10'x20'): $1,700* w/ Tent $2,200**

Non-Profit Organization

-Exhibitor Space (10'x10'): $600*, w/Tent $950**

-Exhibitor Space (10'x20'): $1,000* w/Tent $1,500**

Each 10'x10' exhibitor space includes (1) table and (2) chairs

Virtual Event Bag insert: $300

*Dominion Energy Riverrock provides space only, vendor is required to provide their own tent and a COI to both Sports Backers and Venture Richmond.

**Dominion Energy Riverrock will provide a tent to the vendor for their use, no insurance required.

Vendor Contact:

Drew Thornton at drew@sportsbackers.org

2025 Dominion Energy Riverrock

Vendor Application

Payment and Verification

After you submit this form, your application will be reviewed by our team and you will receive an email regarding the status of your application. If your application is approved you will receive an email with your final invoice for payment by check or payment link if paying by credit card. Please note that no booth sale is final until the vendor application has been approved and payment has been received. Booth assignments will be sent out in early May.

I would like to pay by:

Credit CardCheck

By signing above, Exhibitor acknowledges, accepts, and agrees to the terms and conditions of this Exhibitor Application and to the Rules, Regulations, and Conditions set forth in the 2 025 Dominion Energy Riverrock Contract – Rules, Regulations, and Conditions , which are a part of and incorporated into this Exhibitor Application. By signing above, Exhibitor also acknowledges, accepts, and agrees to exhibit your products and / or services at the 2025 Dominion Energy Riverrock Festival pursuant to and to strictly abide by the 2025 Contract - Rules, Regulations, and Conditions.

I have read and understand the 2025 Dominion Energy Riverrock Contract - Rules, Regulations, and Conditions.

Yes

Electronic Signature