Oakland Promise Request For Proposals 2024 for Oakland Children’s Initiative (OCI) Funding

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ABOUT OAKLAND PROMISE

Vision: A thriving Oakland community without educational barriers to opportunity.

Mission: Engaging the Oakland community to advance equity and economic mobility through programs serving Oakland youth and families from cradle to college, and promoting future career achievement.

About Our Programs: Our holistic approach includes development of educational materials, providing programming, educational events, direct services, and financial coaching and support, to support a culture of career and college preparedness in students, families, and educators, so we can dramatically increase the number of college graduates from Oakland public schools. For more information regarding our organization and our programs, visit us here.

PROJECT OVERVIEW AND RFP

PROJECT OVERVIEW:

The Oakland Children’s Initiative, driven to the ballot by community advocacy, is a 2018 Charter Amendment passed by the citizens of Oakland. Its purpose is to deepen the early investment in children and support them through college graduation by dramatically expanding access to high quality preschool and providing college access, mentorship, and scholarship support services for students to obtain undergraduate, associate’s, or technical degrees. The distribution of funds from this Initiative aims to supplement and build upon existing programs supporting college opportunity, access, and success.

As a result of the Oakland Children’s Initiative, the City of Oakland (the “City”) selected Oakland Promise as one of two Implementation Partners for the Oakland Promise Fund, to deepen programming and services furthering the 5 Year Guidelines of this Initiative, which includes 8 goals outlined in the ordinance. In connection with the funding it will receive from the City to implement this programming, Oakland Promise seeks to collaborate with organizations by subcontracting certain elements of the work it is undertaking for the City (referred to throughout this RFP as the “Project”).

ABOUT THE RFP:

Oakland Promise is issuing an RFP to support elements of its core programming (each program is described above under the section titled “About Oakland Promise”), in alignment with the 8 goals outlined in the 5 Year Guidelines of the Oakland Children Initiative described above. The RFP form contains a detailed breakdown of the types of services we seek subcontractors to perform.

This RFP seeks subcontractors to perform the services described in the RFP Form during the period beginning July 1, 2024, and ending June 30, 2025 (the “Project Period”). We reserve the right to engage subcontractors for all or only a portion of the Project Period. We also include for each item, a range of fees budgeted to pay subcontractors performing these services. All subcontractor fee ranges are budgeted amounts only and represent our best estimate of available project funds to compensate subcontractors for the services described. Final contract amount (subcontractor fees) will be negotiated with each subcontractor individually prior to engagement.

Eligibility & Award Information

Eligibility

Organizations or Individuals must provide services and have a presence in the city of Oakland
Alignment with Oakland Promise and Oakland Children's Initiative's goals of supporting college opportunity, access, and success
Optional but Highly Preferred: applicants who are eligible for the City of Oakland’s Local and Small Local Business Certification or have an existing City of Oakland SLBE Certification (as per grant requirement, a portion of the funds are to be distributed to S/LBE businesses)

Funding Amount

The total amount we aim to award this cycle is $3 million. The grant period starts July 1, 2024 and ends on June 30, 2025. For reference, last year we allocated these awards across 32 partners.

Use of Funds

Grant funds may be used towards:

Oakland-based programming, activities, and direct services aligned to the 8 goals outlined in the 5-year guidelines
Proposals that only request salary funding must be related to direct service and/or programming

RFP Timeline

All prospective applicants are hereby advised of the following schedule and will be expected to adhere to the timelines listed below.

Date	Action
January 30, 2024	Request For Proposals (RFP) released and made available to prospective applicants
January 30 - February 16, 2024	Window for questions on RFP process or project scope of work
March 8, 2024 (5:00pm PST)	Proposal submission due date. Complete RFP submission packages must be submitted by this deadline.
March 11, 2024	Review of proposals begins
April 4, 2024	Selected applicants will be notified of proposal acceptance
April 11 - April 12, 2024	Unsuccessful applicants will be notified during this period
April 4 - June 30, 2024	Negotiation and execution of contracts for selected proposals
July 1, 2024	Contract Effective Date, Program Start Date

Checklist of Materials

The following documents will be required:

Organization's demographic information
Proposed Scope of Work
Proposed Budget Template
Certifications and Licenses: Small Local Business Enterprise (SLBE)/ Local Business Enterprise (LBE) certification, Business License, [For individual applicants] Credential/certification(s) and/or a letter of support from a previous or current client
W9

Thank you for your interest in the Oakland Promise Children's Initiative Request For Proposal.

If you would like to collaborate with other members of your organization, please feel free to make a copy of the application here via google docs. Once you have completed it, you will copy and paste your answers to this form with your final submission.

Applicant Information

Are you a past grantee of Oakland Promise's Children's Initiative funds?

Are you applying as an organization or as an individual?

Organization Name

Individual Name

Address

Address Line 1

Address Line 2

City

Country

State

State/Province

Postal Code

Provinces

Points of Contact

Please list the name of the individual who should be the point of contact from your organization to receive correspondence and updates regarding the RFP.

If we are unable to reach your first contact, we will follow up with your second contact.

Main Point of Contact

First and Last Name

Title or Role

Phone Number

Secondary Point of contact

Please provide a second point of contact in the case that we are unable to reach your first contact.

First and Last Name

Title or Role

Phone Number

Demographics

Organizational Mission, Demographics, and Services

Please share the mission of your organization.

200 word limit

Please provide a general description of the services your organization provides.

200 word limit

How many years has your organization been in operation?

0 to 3 years4 to 9 years10+ years

Does your organization's Executive Director/President/CEO identify as any of the following?
Select all that apply

BlackLatinxAsian / Pacific IslanderNative AmericanLGBTQ+Differently-abledOther

Other:

Gender Identity of Executive Director/President/CEO
(female - including transgender women, male - including transgender men, non-binary,

gender-fluid, agender, other - please specify)

Age of Executive Director/President/CEO

18-3536-4950-6465+

Is your staff majority (51%) people of color?

YesNo

What issue areas will you address through this grant?

Arts and CultureCommunity/Civic EngagementCriminal JusticeDomestic ViolenceData and Evaluation ServicesEconomic Development

Education/Educational Equity/Reform

Environmental JusticeFamily/Parent EducationFinancial ServicesHealthcare/Health AdvocacyHomelessness and Housing Immigrant RightsLGBTQIA+ rightsTranslation ServicesWomen's Rights Workforce DevelopmentYouth DevelopmentOther

Other:

Which areas do you plan to serve through this grant? Select all that apply.

City of OaklandEast OaklandWest OaklandCounty of AlamedaState of CaliforniaOther

Other:

Which age groups will your work primarily serve through this grant? Select all that apply

Children, 0-5Youth, Young Adults (6-21)Adults (21-64) Older Adults (65+) All of the above

How many unique families do you plan to serve from July 1, 2024 to June 30, 2025? (if applicable)

How many unique students do you plan to serve from July 1, 2024 to June 30, 2025? (if applicable)

If you will be working with schools, mark the type of school(s) that are applicable.

Elementary SchoolsMiddle SchoolsHigh Schools2 Year Colleges4 Year CollegesCTEOther

Other:

How many schools do you plan to serve from July 1, 2024 to June 30, 2025? (if applicable)

Individual Applicant Demographics and Services

Please provide a general description of the services you provide.

200 words max

How many years have you been in operation?

0 to 3 years4 to 9 years10+ years

Do you identify as any of the following? Select all that apply

BlackLatinxAsian / Pacific IslanderNative AmericanLGBTQ+Differently-abledOther

Other:

Gender Identity
(female - including transgender women, male - including transgender men, non-binary,

gender-fluid, agender, other - please specify)

What issue areas will you address through this grant?

Arts and CultureCommunity/Civic EngagementCriminal JusticeDomestic ViolenceData and Evaluation ServicesEconomic Development

Education/Educational Equity/Reform

Other:

Which areas do you plan to serve through this grant? Select all that apply.

City of OaklandEast OaklandWest OaklandCounty of AlamedaState of CaliforniaOther

Other:

Which age groups will your work primarily serve through this grant? Select all that apply

Children, 0-5Youth, Young Adults (6-21)Adults (21-64) Older Adults (65+) All of the above

How many unique families do you plan to serve from July 1, 2024 to June 30, 2025? (if applicable)

How many unique students do you plan to serve from July 1, 2024 to June 30, 2025? (if applicable)

If you will be working with schools, mark the type of school(s) that are applicable.

Elementary SchoolsMiddle SchoolsHigh Schools2 Year Colleges4 Year CollegesCTEOther

Other:

How many schools do you plan to serve from July 1, 2024 to June 30, 2025? (if applicable)

Oakland Promise Program Alignment

Oakland Promise has 4 programs. You will be asked to select the program(s) your services are most aligned to. Once a program has been selected, there are Children Initiative goals to which your work must align.

Please select the program your services are aligned to (Select all that apply):

Oakland Promise’s Brilliant Baby (BB) Program (0 to 5-year-olds): In connection with this program, we are seeking subcontractors to provide services and programming, including but not limited to: spreading awareness of BB services to underserved and underrepresented babies and families in Oakland; providing financial coaching; Enrolling eligible infants into the program; Conducting educational workshops and events on topics ranging from early childhood development to financial support for BB parents and families; and providing interpretation Oakland Promise’s Kindergarten to College (K2C) Program (Kindergarten to 5th grade): In connection with this program, we are seeking subcontractors to provide services and programming, including but not limited to: spreading awareness of K2C services to underserved and underrepresented students and families in Oakland; support our Oakland elementary school students and families to sign up for Oakland Promise Scholarship and/or a family-owned College Savings Account; Design and deliver opportunities that increase our students’ college and career-bound identity, which includes college tours, career exploration programming and workshops to increase college readiness knowledge and aspirations among elementary school students and their families Oakland Promise’s College Access Program (6th grade to 12th grade): In connection with this program, we are seeking subcontractors to provide services and programming, including but not limited to: spreading awareness of College Access services to underserved and underrepresented students and families in Oakland; workshops and activities to assist students in completing financial aid applications and applying to college; Awarding scholarships to over ~1,100 Oakland graduating high school seniors; Workshops to prepare students and families for middle school to high school transition; Design and deliver curriculum on topics such as college access, career readiness and exploration, and college affordability
Oakland Promise's College Completion Program (Postsecondary Students - inclusive of 2-year, 4-year, and CTE): In connection with this program, we are seeking subcontractors to provide services and programming, including but not limited to: delivering first year workshops to ensure successful postsecondary matriculation; one-on-one academic advising for college students; providing workforce development preparation and access to opportunities such as internships, CTE pathways, and/or direct job placements; matching scholars with for mentors to support scholars in career exploration and helping students to expand their career connections further
Impact & Evaluation Services: In connection with this program, we are seeking subcontractors to provide services and programming, including but not limited to: providing technical data and evaluation research assistance, examining and improving existing data and/or data infrastructures; Support Oakland Promise in identifying gaps in data collection, intentional use of data and metrics, and scaling data infrastructures; Supporting Oakland Promise in implementing the evaluation framework and systems; Support Oakland Promise in increasing systematic impact through policy-related work
East Oakland Promise Neighborhood: In connection with this program, we are seeking subcontractors to provide services and programming, including but not limited to: place-based programming, activities, and events aimed to disseminate post-secondary information, resources, and enrichment opportunities to students and families; placed-based support for students and families in promoting a college bound identity in elementary, middle and high school such as with literacy development, parent engagement, healthy students, or similar experiential opportunities

Children's Initiative Goals

Based on your selection of the Oakland Promise program that you are interested in working with,

there are Children Initiative goals to which your work must align.

Please note that selected subcontractors will need to adhere to Results Based Accountability (RBA) performance measures reporting aligned to each goal throughout the duration of the funding.

You can find all 8 goals outlined in this document. However, there are specific goals associated with certain Oakland Promise programs.

Oakland Promise’s Brilliant Baby (BB) Program work falls under the following goals.

Please choose the goal(s) that are most applicable to the work you plan to carry out with the funding.

Goal 2: Increase early college savings and asset building for families with children ranging in age from zero to grade five, such as through the creation and seeding of college savings accounts and the provision of financial coaching and support to families.

Goal 3: Increase the expectations and resources to attend college among children and families of all socioeconomic backgrounds in Oakland public schools, with a priority for students from low-income backgrounds and/or traditionally underrepresented in college, through strategies, such as increasing school-based programming that builds the college-bound identity of students and a college-going culture in elementary, middle, and high schools.

Scope of Work for Brilliant Baby Program

Please list and describe your key programs and activities that will be conducted as it relates to this grant.

Please list and describe key outcomes as a result of your programs and activities as it relates to this grant.

How will you know whether/when you've succeeded? How do you evaluate your work?

Oakland Promise’s Kindergarten to College (K2C) Program work falls under the following goals.

Please choose the goal(s) that are most applicable to the work you plan to carry out with the funding.

Scope of Work for Kindergarten to College

Please list and describe your key programs and activities that will be conducted as it relates to this grant.

Please list and describe key outcomes as a result of your programs and activities as it relates to this grant.

How will you know whether/when you've succeeded? How do you evaluate your work?

Oakland Promise’s College Access Program work falls under the following goals.

Please choose the goal(s) that are most applicable to the work you plan to carry out with the funding.

Goal 4: Increase college awareness, application, and eligibility, as measured by increases in completing courses required for college enrollment, such as those required by the University of California, and in college acceptance rates of Oakland Public School students, through means such as providing college access services that are integrated into schools.

Goal 5: Increase college affordability, including by expanding access to public and private student financial aid, such as by increasing FAFSA or Dream Act Application completion rates, increasing the direct provision of college scholarships including multi-year last dollar scholarships, and partnering with educational institutions in order to provide institution-specific scholarships and to reduce tuition, room and board, and/or other college expenses.Goal 6: Increase college admission, matriculation, and enrollment rates, such as increasing the percent of students who enroll in college in the fall directly following high school graduation through a focus on the above strategies.

Scope of Work for College Access

Please list and describe your organization’s key programs and activities that will be conducted as it relates to this grant.

Please list and describe key outcomes as a result of your organization's programs and activities as it relates to this grant.

How will you know whether/when you've succeeded? How do you evaluate your work?

Oakland Promise's College Completion Program work falls under the following goals.

Please choose the goal(s) that are most applicable to the work you plan to carry out with the funding.

Goal 6: Increase college admission, matriculation, and enrollment rates, such as increasing the percent of students who enroll in college in the fall directly following high school graduation through a focus on the above strategies.

Goal 7: Increase full-time college persistence rates for students enrolled in college, especially persistence between their first and second year of enrollment, through means such as mentoring, peer advising, and on-campus support.

Goal 8: Increase the number of Oakland students graduating from college within six (6) years of high school graduation.

Scope of Work for College Completion

Please list and describe your organization’s key programs and activities that will be conducted as it relates to this grant.

Please list and describe key outcomes as a result of your organization's programs and activities as it relates to this grant.

How will you know whether/when you've succeeded? How do you evaluate your work?

East Oakland Promise Neighborhood work falls under the following goals.

Please choose the goal(s) that are most applicable to the work you plan to carry out with the funding.

Goal 1: Reduce socioeconomic and/or demographic disparities, such as those related to wealth and income, for children from an early age, in college readiness, access, affordability, applications, enrollment, retention and completion, particularly for students in high-need or who are traditionally underrepresented in post-secondary education. Goal 3: Increase the expectations and resources to attend college among children and families of all socioeconomic backgrounds in Oakland public schools, with a priority for students from low-income backgrounds and/or traditionally underrepresented in college, through strategies, such as increasing school-based programming that builds the college-bound identity of students and a college-going culture in elementary, middle, and high schools. Goal 4: Increase college awareness, application, and eligibility, as measured by increases in completing courses required for college enrollment, such as those required by the University of California, and in college acceptance rates of Oakland Public School students, through means such as providing college access services that are integrated into schools.

Scope of Work for East Oakland Promise Neighborhood

Please list and describe your organization’s key programs and activities that will be conducted as it relates to this grant.

Please list and describe key outcomes as a result of your organization's programs and activities as it relates to this grant.

How will you know whether/when you've succeeded? How do you evaluate your work?

Impact & Evaluation Services work falls under the following goals.

Please choose the goal(s) that are most applicable to the work you plan to carry out with the funding.

Goal 8: Increase the number of Oakland students graduating from college within six (6) years of high school graduation.

Scope of Work for Impact and Evaluation

Please list and describe your organization’s key programs and activities that will be conducted as it relates to this grant.

Please list and describe key outcomes as a result of your organization's programs and activities as it relates to this grant.

How will you know whether/when you've succeeded? How do you evaluate your work?

Additional attachments and acknowledgements

Budget

Please make a copy of this budget template and outline how the funds will be used.

Budget Outline Upload

Once you have completed the spreadsheet, please download it as an excel file and upload it below.

Certifications

Small Local Business Enterprise (SLBE)/ Local Business Enterprise (LBE) certification from the City of Oakland

For organizations based in Oakland, we are asking for a SLBE certification if your organization is eligible for it. Please visit City of Oakland's website here for more information regarding requirements and how to apply.

If you do not have this certification, you may apply for it immediately after submitting this RFP. Please email the application number at your earliest convenience at Partnerships@oaklandpromise.org.

Do you have a Small Local Business Enterprise (SLBE)/ Local Business Enterprise (LBE) certification from the City of Oakland?

Please upload your SLBE/LBE Certification from the City of Oakland:

Please upload your Business License

Certifications

Please upload any credential/certification(s) and/or a letter of support from a previous or current client

Acknowledgements

I acknowledge that if I am selected as a subcontractor through the Children’s Initiative that I will adhere to the data collection requirements. All subcontractor recipients of Oakland Promise must abide by the wage requirements set forth by the City of Oakland.

Yes, I acknowledge that I will abide by the data collection requirements and wage requirements

I acknowledge that if I/my organization wishes to provide services aligned to more than one program outlined in Page 4, a separate proposal must be submitted. Failure to submit separate program proposals may disqualify me/my organization from consideration for one or all of the program categories.

Yes, I acknowledge I have read what is stated above

Questions?

If you have any questions regarding the Oakland Promise Children's Initiative RFP, please let us know below or email us at partnerships@oaklandpromise.org.

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