Project Summer (Ice cream)
watchLAB
welcomes you to the
pre-qualifying
online survey for Project Summer (Ice cream)!
Topic:
Ice Cream
Genders:
All
Ages:
18+
Sessions Available:
Tarrytown, NY -
Monday, May 13th / Encino, CA- Wednesday, May 15th
Type of study:
Pre-Task &
In Person Focus Group
Discussion Length:
2 hours
Location:
In-person study for participants in the NYC & LA areas
Incentive:
$200
(
Payment would be mailed to you as a check. We estimate that checks would be mailed out about 6 weeks after the study's completion.)
Before you get started -- some stuff you should know:
After you fill out the survey, we will review your responses. If you appear to be a possible match to our client's research criteria, we will call you
to verify your responses and ask you some additional questions to determine if you fully qualify. Please note that simply filling out the survey does not automatically qualify you for the study. Also, due to a potentially high volume of responses, we may only be able to respond to those who appear to be a possible match.
The world has Swiss Banks. We have our Online Community. Both are highly confidential and secure -- only with us, you don't have to worry about retina scans and fingerprints. Any information you share with
watchLAB
will never be given to any clients or third parties without your explicit permission as part of a paid market research study.
Ready to start the survey?
Further Study Details
This is an
IN-PERSON
project for participants in the New York City and the Los Angeles Area.
We are looking for chatty and articulate people to take part in a research session that will last
120 minutes face-to-face in either
Tarrytown, NY
, or an
Encino, CA
location
and submit a brief homework task in advance.
Only scheduled participants will be allowed in the office. Can you confirm you’ll be able to arrive alone?
Yes
No
Upon entry and exit to the office, you must sign in and out using the log sheet provided at the reception desk. Are you willing to sign both in and out?
Yes
No
Are you willing to bring your ID (driver’s license or passport) to the interview session?
Yes
No
Contact & Basic Info
First Name
Last Name
Mobile Phone
Email
Gender
Please select...
Female
Male
Non-binary/third gender
Prefer to self-describe
City
State
Zip Code
Metro Area
Please select...
Atlanta-Sandy Springs-Roswell, GA
Austin-Round Rock, TX
Boston-Cambridge-Newton, MA-NH
Charlotte-Concord-Gastonia, NC-SC
Chicago-Naperville-Elgin, IL-IN-WI
Cincinnati, OH-KY-IN
Dallas-Fort Worth-Arlington, TX
Denver-Aurora-Lakewood, CO
Detroit-Warren-Dearborn, MI
Houston-The Woodlands-Sugar Land, TX
Los Angeles-Long Beach-Anaheim, CA
Miami-Fort Lauderdale-West Palm Beach, FL
Milwaukee-Waukesha-West Allis, WI
Minneapolis-St. Paul-Bloomington, MN-WI
Nashville-Davidson–Murfreesboro–Franklin, TN
New York-Newark-Jersey City, NY-NJ-PA
Philadelphia-Camden-Wilmington, PA-NJ-DE-MD
Phoenix-Mesa-Scottsdale, AZ
Portland-Vancouver-Hillsboro, OR-WA
Sacramento–Roseville–Arden-Arcade, CA
San Antonio-New Braunfels, TX
San Diego-Carlsbad, CA
San Francisco–Oakland–Hayward, CA
San Jose-Sunnyvale-Santa Clara, CA
Seattle-Tacoma-Bellevue, WA
St. Louis, MO-IL
OTHER
Urbanicity
Please select...
Urban
Suburban
Rural/Small town
Age
Birthdate
(mm/dd/yyyy)
Ethnicity
Please select...
African American or Black
American Indian or Alaska Native
Asian American
Caucasian or White
Hispanic, Latino or Spanish Origin
Native Hawaiian or Pacific Islander
Other
Education
Please select...
Some High School
High School Graduate
Some College
AA, 2-year
Trade Degree
BA or 4-year Degree
Some Post Graduate
Post Graduate Degree
Household Income
Please select...
Under $25,000
$25,000-$34,999
$35,000-$49,999
$50,000-$64,999
$65,000-$74,999
$75,000-$85,000
$85,000-$100,000
Over $100,000
Employment Status
Please select...
Stay at Home Parent
Employed Full Time (working 30 or more hours per week)
Employed Part time (working less than 30 hours per week)
Self Employed
Full or Part-time Student
Furloughed
Not Currently Employed
Retired
Other
Job Title
Company Name/Industry
Please tell us...
Sometimes we are looking for participants with knowledge of particular occupations and/or industries. Other times, we want to avoid certain industry-knowledge. Do you, or does any member of your household or immediate family, work currently or in the past, in any of the following occupations or industries?
Select all that may apply.
Advertising
Marketing
Market Research
Journalism
Public Relations
Manufacture, Distribution or Wholesale of food products
Retail of food products
Food buyer within hospitality
Professional cook and/or chef
Dietician or nutritionist
Other / None of the above
Which of the following best describes your current living situation?
Select all that may apply.
I live with my parents in their home
I live alone
I live with a friend/friends
I am cohabiting/married and live with my partner and no children
I am cohabiting/married/a single parent, and live with at least one child
I am cohabiting/married/a single parent, and all my children are grown and have left home
You say you have a child or children living at home, which of the following best describes you?
Select all that may apply.
I only have children living in my home aged 2 years and under
I have children living in my home 3-11yrs
I have children living in my home 12-18yrs
I have children living in my home 19yrs+
Other
Do you have any intolerances or allergies which mean you must avoid any foods?
Yes
No
Do you have a nut allergy or intolerance?
Yes
No
Do you have an egg allergy or intolerance?
Yes
No
Do you follow a vegan diet?
Yes
No
Do you follow a gluten free, dairy free, lactose free or keto diet?
Yes
No
Do you manage any medical issues which restrict your diet? For example diabetes or cholesterol or heart problems.
Yes
No
Are you pregnant or breastfeeding currently?
Yes
No
Do you have any religious faith reasons or other concerns which restrict your diet?
Yes
No
Are you currently experiencing any symptoms of the Coronavirus/Covid19 or is anybody in your household currently experiencing the symptoms of the Coronavirus/Covid19?
Yes
No
Which of the following applies to you when it comes to
household shopping, including the
choice and purchase of frozen dessert products for your home?
Please select...
Yes, I am solely responsible
Yes, I am jointly responsible with my spouse/partner/kids
No, someone else is totally responsible, i.e. another family member
Which, if any, of the following types of frozen desserts have you, personally, purchased for consumption in your home in the past 3 months?
Select all that may apply.
Ice Cream
Custard
Soft Serve
Frozen Yogurt
Gelato
Sorbet/Sorbetto
None of the above
Which of the following serving sizes for ice cream have you bought and personally eaten in the last 3 months
at home?
Select all that may apply.
Tubs (typically 48oz/1.5quart)
Pints (typically 14oz)
Individual Serving Size Cup
Not applicable
Thinking about the following different types of frozen desserts, which do you...
...like to eat at home frequently?
Select all that may apply.
Sorbet
Ice cream
Gelato
Non-dairy ice cream
None of the above
...like to eat at home occasionally?
Select all that may apply.
Sorbet
Ice cream
Gelato
Non-dairy ice cream
None of the above
...prefer to eat the most?
Please select...
Sorbet
Ice cream
Gelato
Non-dairy ice cream
Not applicable
...do not like?
Select all that may apply.
Sorbet
Ice cream
Gelato
Non-dairy ice cream
None of the above
Open to all the above
Which, if any, of the following ice cream flavors do you enjoy eating?
Select all that may apply.
Caramel
Chocolate
Strawberry
Vanilla
Other
Not applicable
Which, if any, of the following ice cream flavors do you not like?
Select all that may apply.
Caramel
Chocolate
Strawberry
Vanilla
Other
Not applicable
Which, if any, of the following ice cream flavors are in your
top 3
?
Select up to 3 only.
Caramel
Chocolate
Strawberry
Vanilla
Other
Not applicable
Which, if any, of the following ice cream flavors would you
not be willing to taste
in the research study?
Select all that may apply.
Caramel
Chocolate
Strawberry
Vanilla
Other
Not applicable
Which, if any, of the following ice cream flavors would do other members of your family enjoy?
Select all that may apply.
Caramel
Chocolate
Strawberry
Vanilla
Other
Not applicable
For each of the following brands/types of ice cream, please select each option that applies to you:
Blue Bunny vanilla
a) Regularly purchase (every time I do a main grocery shop)
b) Occasionally (1-2x month)
c) I have this product in my freezer currently
d) I used to buy this product but have not in the last year
e) Rarely/Never purchase
f) I do not like this product and would never buy
Breyers Home-Made vanilla
a) Regularly purchase (every time I do a main grocery shop)
b) Occasionally (1-2x month)
c) I have this product in my freezer currently
d) I used to buy this product but have not in the last year
e) Rarely/Never purchase
f) I do not like this product and would never buy
Breyers Natural vanilla
a) Regularly purchase (every time I do a main grocery shop)
b) Occasionally (1-2x month)
c) I have this product in my freezer currently
d) I used to buy this product but have not in the last year
e) Rarely/Never purchase
f) I do not like this product and would never buy
Dreyer’s Grand Vanilla
a) Regularly purchase (every time I do a main grocery shop)
b) Occasionally (1-2x month)
c) I have this product in my freezer currently
d) I used to buy this product but have not in the last year
e) Rarely/Never purchase
f) I do not like this product and would never buy
Other types of Dreyer’s vanilla
a) Regularly purchase (every time I do a main grocery shop)
b) Occasionally (1-2x month)
c) I have this product in my freezer currently
d) I used to buy this product but have not in the last year
e) Rarely/Never purchase
f) I do not like this product and would never buy
Edy’s Grand Vanilla
a) Regularly purchase (every time I do a main grocery shop)
b) Occasionally (1-2x month)
c) I have this product in my freezer currently
d) I used to buy this product but have not in the last year
e) Rarely/Never purchase
f) I do not like this product and would never buy
Other types of Edy’s vanilla
a) Regularly purchase (every time I do a main grocery shop)
b) Occasionally (1-2x month)
c) I have this product in my freezer currently
d) I used to buy this product but have not in the last year
e) Rarely/Never purchase
f) I do not like this product and would never buy
Tillamook Old Fashioned vanilla
a) Regularly purchase (every time I do a main grocery shop)
b) Occasionally (1-2x month)
c) I have this product in my freezer currently
d) I used to buy this product but have not in the last year
e) Rarely/Never purchase
f) I do not like this product and would never buy
Tillamook Vanilla Bean
a) Regularly purchase (every time I do a main grocery shop)
b) Occasionally (1-2x month)
c) I have this product in my freezer currently
d) I used to buy this product but have not in the last year
e) Rarely/Never purchase
f) I do not like this product and would never buy
Other types of Tillamook vanilla
a) Regularly purchase (every time I do a main grocery shop)
b) Occasionally (1-2x month)
c) I have this product in my freezer currently
d) I used to buy this product but have not in the last year
e) Rarely/Never purchase
f) I do not like this product and would never buy
Turkey Hill Vanilla Bean
a) Regularly purchase (every time I do a main grocery shop)
b) Occasionally (1-2x month)
c) I have this product in my freezer currently
d) I used to buy this product but have not in the last year
e) Rarely/Never purchase
f) I do not like this product and would never buy
Store Brand Vanilla
a) Regularly purchase (every time I do a main grocery shop)
b) Occasionally (1-2x month)
c) I have this product in my freezer currently
d) I used to buy this product but have not in the last year
e) Rarely/Never purchase
f) I do not like this product and would never buy
Contact Information