Project North (Foods)

watchLAB welcomes you to the pre-qualifying online survey for Project North (Foods)!

Topic: Foods
Genders: All
Ages: 21+
Study Dates: Wednesday, September 25th – Tuesday, October 1st
Type of study: Online Board
Length: Online Board ~45 mins per day, 3 days
Location: Seeking participants Nationwide
Incentive: $225 (Payment would be mailed to you as a check. We estimate that checks would be mailed out about 6 weeks after study's completion.)

Before you get started -- some stuff you should know:

After you fill out the survey, we will review your responses. If you appear to be a possible match to our client's research criteria we will call you to verify your responses and ask you some additional questions to determine if you fully qualify. Please note that simply filling out the survey does not automatically qualify you for the study. Also, due to a potential high volume of responses, we may only be able to respond to those who appear to be a possible match.

The world has Swiss Banks. We have our Online Community. Both are highly confidential and secure -- only with us, you don't have to worry about retina scans and fingerprints. Any information you share with watchLAB will never be given to any clients or third parties without your explicit permission as part of a paid market research study.

Ready to start the survey?

Contact & Basic Info

First Name

Last Name

Mobile Phone

Birthdate (mm/dd/yyyy)

Age

Gender

Ethnic background

City

State

Zip Code

Metro Area

Urbanicity

Highest level of education attained

Marital Status

Employment Status

What is your job title?

What does your organization do? What industry is it in?

Annual household income

Please tell us...

Are you the parent of any children living in your household who are under the age of 18?

YesNo

What is the gender and age of each child under 18, starting with the oldest?

Have you ever attended a market research group discussion or depth interview?

YesNo

How recently have you attended a market research group discussion or depth interview?

What subject(s) did the market research relate to?

Which of the following describe who lives in your household with you full-time? Select all that apply.

Please answer the following questions about your health and diet. Are you or anyone in your household…

Which one of the following best describes your daily eating habits?

I eat snacks onlyI eat meals onlyI eat snacks and meals throughout the dayI eat one big meal only

Who in your household is responsible for the majority of the household grocery shopping?

Primarily youYou and someone else equallyPrimarily someone else

And, when shopping for groceries, what is the ONE primary driver of what items you purchase?

What we like to eatOrganic and locally sourcedPrice and budgetAvailability and convenience

Thinking specifically about frozen foods that you regularly purchase for yourself or your family, which of the following have…

Thinking specifically about frozen foods, at which of the following types of stores do you regularly purchase your frozen foods from? Select all that apply.

Grocery store or supermarketMass merchandiser like Walmart or TargetClub store like Costco, Sam’s Club or BJ’sNatural food or health store like Whole Foods, Fruitful Yield or SproutsSpecialty or store brand only/mainly retailer like Trader Joe’s or AldiEthnic focused grocery or market like H Mart, North Gate, or 99 RanchOther

There are lots of different types of frozen foods, and many different flavor types. Which, if any, of the following different ethnic flavors would you not consider eating, or serving to your household? Select all that apply.

European items such as Pizza rolls, Pierogies, or Fried ravioliAsian items such as Gyoza, Potstickers, Dumplings or Egg/Spring RollsAmerican items such as jalapeño poppers, mozzarella sticks, or chicken wingsMexican or Latin American items such as Taquitos, Mini tacos, Empanadas, Burritos or ChimichangasIndian items such as Samosas or NaanI would eat/serve all of these

	Yes	No
...on any type of specialty or weight-loss diet?
...allergic or sensitive to any food or food ingredients?
...restricted in food choices by religion?